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Nationalfield >> Alat Kampanye Obama 2012 Sejenis Facebook

Oleh Yudie Thirzano @ TRIBUNnews.com
TRIBUNNEWS.COM - Obama kembali akan menggunakan sosial media untuk mendukung tim kampanye pilpres 2012. Namun bukan Twitter atau Facebook yang dipilihnya, tetapi Nationalfield.

situs sosial media itu didirikan oleh Edward Saatchi bersama Justin Lewis dan Aharon Wasserman. Edward adalah anak Maurice Saatchi, tokoh periklanan ternama di AS. Obama akan berkampanye untuk meraih kursi penguasa AS untuk periode keduanya.


Sosial media itu menyediakan fasilitas jejaring sosial mirip Facebook untuk organisasi-organisasi. Nationalfield juga menyediakan layanan publik untuk bisa saling berbagi informasi yang berbasis posisi mereka secara hirarkis di jejaring itu.

Dalam situs nationalfield.com disebutkan bahwa situs itu adalah The first social technology for managers alias teknologi jejaring sosial untuk kalangan manajer. Situs berslogan putting social to work itu telah dikembangkan sedemikian rupa agar bisa digunakan tim kampanye Obama untuk berbagi informasi tentang penggalangan dukungan.
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